Embodied Transformational Coaching
For Women Who Lead
Reconnect to the Wisdom of the Body: Transformative, Brain-Based, Somatic-First Coaching
Alison offers a holistic, science-backed, trauma-informed, and wisdom-centered approach to individual coaching that harnesses the BTX® Method, a theory of change.
Alison supports female politicians, entrepreneurs, and senior leaders to grow as wise, embodied leaders in all areas of their lives.
Between sessions, through WhatsApp communication, Alison supports her clients to develop at their own pace, sensing when to challenge the "comfort zone" and lean into discomfort or resistance, and when to hold space for deep listening, compassion, and healing.
Alison is dedicated to guiding and empowering her clients to connect with their innate wisdom, expand self-awareness, gain nervous system mastery, shift relational fields, and increase leadership capacity.





Begin Your Journey with Alison McAulay
Alison is an embodied transformation coach, trauma-informed therapist (EMDR and biodynamic craniosacral therapy), and a meditation and nervous system teacher.
She is a seasoned transformational coach and conscious leadership development expert, working for almost two decades with people all over the world through virtual sessions and in person in her private practices in London and Los Angeles. She supports her clients in deepening their self-awareness, expanding their consciousness, enlivening their relationships, and sharing their purpose.
She is also the co-founder of global leadership consultancy Switch On Leadership (SOL), which works with government bodies like the White House and Fortune 500 companies like Intel, HP, Syngenta, Nike, and Unilever on transformational leadership development programs and journeys, teamwork interventions, transformative innovation programs, and systemic change initiatives.
Alison is the co-creator of BTX®, a proprietary brain-based method for driving lasting, positive change in people by working with human biology and culture. The latest brain and behavior science, nervous system practices, and somatic, trauma-based therapies underpin BTX®.


"Our minds are only as useful as our hearts are whole."
A Trauma-Informed Approach to Transformation: What Clients Say
I was blown away by the alchemy of this process.
Entrepreneur & Author
I love that we don’t talk about anything unnecessary.
Community Generator
The sessions were very powerful. Deeply clearing and on a level I haven’t been to before.
CEO & Mother
